Get certified in Donor Journey Mapping 2.0 today. Learn a critical fundraising skill and earn your certification.
Over the last 15 years, we've learned a lot about how to design a world-class donor journey. Donor Journey Mapping 2.0 (DJ2.0) captures it all.
The new methodology for transforming your donor experience is more practical, reduces upfront risk, and has a lower initial investment. The C-suite loves it.
The new techniques are younger-donor friendly. It aligns with the new fundraising reality - Millennials, Gen X, and Gen Z donors think about, engage, give, and advocate differently. DJ2.0 captures it all.
DJ2.0 mirrors what the industry leaders are doing. Our fundraiser research of 200 nonprofit fundraising leaders shows that Donor Journey Mapping is a core ingredient of the top performing programs.
New skills training is the critical missing piece for organizations looking to craft a world-class donor experience. Donor Journey Mapping skills are an essential skill.