EBOOK: PRACTICAL GUIDE TO LIVESTREAM FUNDRAISING
There are 150 million monthly active users on Twitch, the largest live video stream platform.
Fundraisers have raised over $100 million on Twitch since 2012.
The average age of a livestream donor is 27 years old, and most participants are Millennial or Gen Z generation.
Livestream fundraising is a strategic opportunity for nonprofits to scale a new, innovative giving program that appeals to the next generations of donors.