<ALL THINGS> Social Media

friday august 31 2018

YouTube Giving on YouTube Live

YouTube Giving on YouTube Live


In today's edition of <ALL THINGS> Social:

YouTube Giving introduced for nonprofit fundraising on YouTube's live streaming platform - YouTube Live. The first feature (available today) called SuperChat for Good allows broadcasters to allocate their paid viewer subscriptions to their preferred charity. Three more features (in beta testing) include: 1) A Donate button displayed directly beneath the video player with campaign details, giving progress bar, donation amount and submit buttons; 2) Community Fundraisers allows multiple streamers to co-host a fundraiser and have the Donate features automatically displayed on their video stream feeds; 3) Campaign Matching to support matching gift incentives within the campaign. 9to5Google 


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